Thursday, November 14, 2013

Be Intentional! Be Successful!

Without any question, the biggest challenge for us today is getting bookings. The bookings are still out there, we just need to use different verbiage and resources to get them!

Things that are stopping us:
  1. Using the wrong tools to get the bookings.
  2. Using the wrong verbiage.
  3. Making booking contacts when we can squeeze them in.
How to fix it:The message we hear on a daily basis is, "Pick up the phone and make your booking calls!" That is an outdated message. The problem with that is that no one is answering their phone, and they aren't calling us back. We make calls; we don't get to talk to anyone; we get discouraged; we think no one wants to have a party!

They do want to have parties! We simply need to use different tools to connect with them.

Your best tools by order of effectiveness are:
  • Facebook
  • Text
  • Email
  • Phone
There are still some who would rather communicate via the phone, but they are the minority, so that's not the way we want to make the majority of our contacts.

The other message we hear is, "Tell them what they get for hosting a party!" That's good when we are actually at the party and they are seeing your product and want more of it. It doesn't work outside the party. We need to be messaging FUN! Break! Night off! Girlfriend time! We want them to hear that having a party is taking something off their plate, not adding more to it.

Schedule a block of time into your week to make booking contacts. It should be at least 30 minutes. An hour is better. We get into a zone when we do something for a block of time that we don't achieve making a contact here or there or even making contacts for fifteen minutes.

Then, stick to the time you have blocked off.

Use the right tools, use the right verbiage, make contacts for 30 minutes to an hour and you will have the bookings you desire in no time!

You are capable of excellence, so go for it!

Shari Shari Hudspeth
Average To Excellence, LLC


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